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Industries

Restaurants & hospitality

Thin margins, seasonal swings, and a flood of daily card sales make restaurants the most heavily marketed vertical in all of small business lending.

The cash-flow reality

How the money actually moves.

Restaurant cash flow is high-volume and low-margin. Money moves through card processors every day, food and labor costs are paid weekly, and a single slow month can wipe out a good quarter. Because the card sales are so visible, merchant cash advance funders target restaurants harder than almost any other industry.

That daily card volume is exactly what an MCA holdback feeds on, which is why so many restaurant owners end up with one or more advances quietly draining the register. The better play is almost always to price the cheaper options first.

MCA reality check

Restaurants are the number-one target for merchant cash advances because the daily card volume makes the holdback easy to collect. If you are being pitched a same-day advance, price a line of credit first; the difference in real cost is usually large.

Common pain

MCA stacking, seasonal cash-flow gaps, equipment breakdowns, and supplier terms.

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